EBOOK:
This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
CASE STUDY:
Access the following case study to reveal the CMS solution that Meyer Werft used to improve clarity and innovation with how users navigate their websites, were able to create multichannel and multilingual easily and efficiently, and much more.
WHITE PAPER:
In this white paper, learn more about the importance of localization, the challenges and benefits of deploying multilingual content, and the tools you'll need to improve your web experience management (WEM) strategy on a global scale.
EGUIDE:
This expert e-guide explores how to build mobile-first, contextually-aware websites and apps that can enhance user experience and engage customers. Learn 4 steps for adopting a mobile first-perspective, and then discover how to implement and prepare for responsive web design.
EGUIDE:
In this e-guide, discover expert tips for a strong WCM system strategy. Read on to learn about solutions that can help an organization tailor its homepage appearance every time a new visitor arrives, distinctly message repeat visitors, track how and why customers are navigating compared to prospects, shorten Web forms and more.
CASE STUDY:
easyJet, Europe's leading airline, was struggling with a web content management system (CMS) that couldn't offer meaningful customer personalization. Check out this brief case study to see how easyJet implemented a new CMS that allows them to personalize the homepage for every visitor and make travel planning easier for all their customers.
EGUIDE:
Read this e-guide from our editorial team to learn five key steps to successful web content management (WCM) strategies and how to select a WCM system.
WHITE PAPER:
You can harness the power of Web data by optimizing prices, creating unique value and gaining transparency into non-transparent markets. Take a look at this brief white paper to learn the 4 reasons why you should use Web data to increase revenue.
WHITE PAPER:
B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
